ARTICLE

SWOT ANALYSIS OF KAGHAN VALLEY MANSEHRA SOME SUGGESTED MEASURES FOR SUSTAINABLE TOURISM DEVELOPMENT

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08 Pages : 59-70

http://dx.doi.org/10.31703/gpr.2022(VII-II).08      10.31703/gpr.2022(VII-II).08      Published : Jun 2022

SWOT Analysis of Kaghan Valley, Mansehra: Some Suggested Measures for Sustainable Tourism Development

Abstract

    Kaghan valley, Mansehra, is one of the topmost tourist destinations in Pakistan. Every year millions of tourists visit this valley. The valley is known for its natural beauty and pleasant weather.Its natural beauty also attracts inbound tourists. Kaghan valley is blessed with immense tourism resources. Some of these resources have already been explored, while many of them are yet to be explored and developed. The valley has a lot of strengths and opportunities for sustainable tourism development, but at the same time, there are a number of weaknesses and threats too. If these weaknesses and threats are not tackled immediately, it will cause a decline in tourism. The current paper is an attempt to assess the strengths, weaknesses, opportunities and threats of Kaghan valley and suggest some measures to overcome these issues for sustainable tourism development in the valley.

    SWOT, Kaghan Valley, Sustainable Tourism Development, Planning and Management, Tourists, Local Community

    (1) Anas Mahmud Arif
    Assistant Professor, Department of Tourism and Hospitality, Hazara University Mansehra, KP, Pakistan.
    (2) Abdul Hameed
    Assistant Professor, Department of Archaeology, Hazara University Mansehra, KP, Pakistan
    (3) Adnan Anwar
    Assistant Professor, Department of Architecture, Hazara University Mansehra, KP, Pakistan
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Cite this article

APA

    APA : Arif, A. M., Hameed, A., & Anwar, A. (2022). SWOT Analysis of Kaghan Valley, Mansehra: Some Suggested Measures for Sustainable Tourism Development. Global Political Review, VII(II), 59-70. https://doi.org/10.31703/gpr.2022(VII-II).08

CHICAGO

    CHICAGO : Arif, Anas Mahmud, Abdul Hameed, and Adnan Anwar. 2022. "SWOT Analysis of Kaghan Valley, Mansehra: Some Suggested Measures for Sustainable Tourism Development." Global Political Review, VII (II): 59-70 doi: 10.31703/gpr.2022(VII-II).08

HARVARD

    HARVARD : ARIF, A. M., HAMEED, A. & ANWAR, A. 2022. SWOT Analysis of Kaghan Valley, Mansehra: Some Suggested Measures for Sustainable Tourism Development. Global Political Review, VII, 59-70.

MHRA

    MHRA : Arif, Anas Mahmud, Abdul Hameed, and Adnan Anwar. 2022. "SWOT Analysis of Kaghan Valley, Mansehra: Some Suggested Measures for Sustainable Tourism Development." Global Political Review, VII: 59-70

MLA

    MLA : Arif, Anas Mahmud, Abdul Hameed, and Adnan Anwar. "SWOT Analysis of Kaghan Valley, Mansehra: Some Suggested Measures for Sustainable Tourism Development." Global Political Review, VII.II (2022): 59-70 Print.

OXFORD

    OXFORD : Arif, Anas Mahmud, Hameed, Abdul, and Anwar, Adnan (2022), "SWOT Analysis of Kaghan Valley, Mansehra: Some Suggested Measures for Sustainable Tourism Development", Global Political Review, VII (II), 59-70

TURABIAN

    TURABIAN : Arif, Anas Mahmud, Abdul Hameed, and Adnan Anwar. "SWOT Analysis of Kaghan Valley, Mansehra: Some Suggested Measures for Sustainable Tourism Development." Global Political Review VII, no. II (2022): 59-70. https://doi.org/10.31703/gpr.2022(VII-II).08